The Easter Lamb Guide

As a nation we have a great history of producing fine wool, but the invention of modern synthetic fibres in the 1960s led to a sad and rather rapid decline in wool’s use and value – after thousands of years of farming heritage and craftsmanship.
There was a sharp 40% drop in wool prices in 1966 alone. As a result, farmers who kept sheep into their relative old age to produce wool – and finally mutton – found themselves with flocks that were in danger of becoming surplus to requirements. And so the trend towards eating lamb began. Lamb is an important part of Easter every year but we aren't eating it sustainably. Click below to learn more.